Public Relations Manager

Working as part of our international agency based in Dubai, you will be the key point of contact between our client, one of the world’s most recognised automotive brands, and MENA region media in the automotive, travel, and lifestyle sectors. You will be backed upon a daily basis by an experienced global team based in Dubai and Europe to deliver class-leading public relations that goes above and beyond the extra mile.

Job description:

• Plan, implement and manage public relations programmes
• Plan and budget for PR events, programmes and initiatives
• Draft press releases and oversee approvals process and distribution
• Help to design and review promotional and marketing materials
• Design and review online content in media announcements and media kits
• Monitor corporate image frequently and ensure it complies with company brand values
• Check and manage content produced for website and social media channels
• Develop and implement PR policies and procedures
• Determine and measure KPIs for PR department
• Measure and provide reports on each PR campaign
• Build long-term relationships with all relevant stakeholders, especially media.
• Work closely with agency and in-house PR representatives as main point of contact
• Produce content for events and product launches
• Answer media enquiries and research materials needed for campaigns
• Develop and implement crisis communications advice and media strategy, as needed

Requirements and qualifications:

• Previous working experience in public relations, especially in automotive sector
• Fluency in both Arabic and English
• An in-depth knowledge of the media landscape throughout the MENA region
• BSc/BA in PR, communications, journalism or similar relevant field
• A proven track record of successful PR campaigns
• Excellent communication, presentation and leadership skills
• Outstanding organisational and time management skills
• Aptitude in presentation and public speaking
• Attention to details and instant response times
• Creativity, sensitivity, empathy, energy, vision, and commitment
• An open, can-do attitude: willingness to work long hours including weekends