We are seeking a dynamic and experienced Sales and Marketing Manager with a strong background in the healthcare industry. The ideal candidate will be responsible for developing and implementing strategic sales and marketing initiatives to promote our healthcare services and drive business growth.
Key Responsibilities:
Strategic Planning:Develop and execute comprehensive sales and marketing strategies aligned with organizational goals and objectives.
Conduct market research to identify trends, competitive landscape, and opportunities within the healthcare industry.
Sales Leadership:Lead the sales team in promoting healthcare services to medical professionals, clinics, hospitals, and other relevant stakeholders.
Build and maintain strong relationships with key decision-makers in the healthcare sector.
Marketing Campaigns:Plan and oversee the implementation of effective marketing campaigns to increase brand awareness and attract new clients.
Collaborate with internal teams to create compelling marketing collateral and digital content.
Customer Relationship Management:Nurture and maintain relationships with existing clients, ensuring high levels of customer satisfaction.
Identify opportunities for upselling and cross-selling healthcare services.
Performance Analysis:Monitor and analyze sales and marketing performance metrics, providing regular reports to senior management.
Implement adjustments to strategies based on performance data to optimize results.
Industry Networking:Represent the organization at industry events, conferences, and networking functions.
Stay abreast of industry trends, regulations, and emerging opportunities.