Marketing managers are responsible for developing and implementing marketing strategies for a company or product line. They work to create and maintain a positive brand image, increase brand awareness, and generate leads and sales. Marketing managers also oversee the marketing budget and track the results of marketing campaigns.
Job Description
Specific job duties of a marketing manager
To be successful in this role, marketing managers should have strong analytical and communication skills. They should also be able to think strategically and creatively.
Additional skills and qualities that are important for marketing managers: