Social Media Executive

Full job description

Job description

We are urgently seeking a creative and strategic Female Social Media Executive to join our team. You will drive our social media presence, engagement, and community growth. If you thrive in a fast-paced environment, we want to hear from you!

Position: Social Media Executive (Female)

Duties & Responsibilities:

· Create and implement a social media strategy aligned with business goals.

· Plan and schedule posts across various social media platforms using tools like Hootsuite, Buffer, or Meta Business Suite.

· Maintain a content calendar to ensure consistent posting.

· Respond to comments, messages, and mentions promptly.

· Engage with followers by liking, commenting, and sharing relevant content.

· Track key performance metrics such as likes, shares, comments, followers, and engagement rates.

· Analyze data to assess the effectiveness of social media strategies and campaigns.

· Prepare regular reports to summarize performance and suggest improvements.

· Manage and run paid advertising campaigns on platforms like Facebook, Instagram, and TikTok.

· Monitor and optimize ad performance to achieve desired outcomes.

· Handle negative feedback, comments, and potential PR crises on social media.

· Develop and implement strategies to mitigate and resolve issues.

· Work closely with the content creation team to ensure alignment with the social media strategy.

· Collaborate with other departments (e.g., sales, customer service) to integrate social media efforts with broader company goals.

· Stay updated on the latest social media trends, tools, and best practices.

· Adapt strategies to incorporate new trends and technologies.

· Conduct research to understand the target audience's preferences and behaviors.

· Use insights to tailor content and engagement strategies.

· Plan and execute social media campaigns to promote specific products, services, or events.

· Coordinate with other marketing efforts to ensure a cohesive strategy.

· Collaborate with the Web Team and Creative team for graphics and videos.

· Edit creatives (photos and videos) as required.

Job Type: Full-time

Pay: From AED4,000.00 per month

Ability to commute/relocate:

• Dubai: Reliably commute or planning to relocate before starting work (Required)

Experience:

• Social Media Management: 2 years (Required)
• Content Creation: 2 years (Required)

Location:

• Dubai (Required)